Reach Customers Where They Are
Group your target audience via geographic segmentation, personalize content by region and create tailored welcoming experiences.
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Country-Level Filter
Track and segment based on visitors’ countries. This is perfect for global businesses with country-specific offers.
Example
A travel agency carries out a personalization strategy for its landing pages using geographic segmentation, where it segments the audience between visitors residing in the US and the UK. US visitors see details on specifically American destinations, while UK visitors see vacation packages in Europe.
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City-Level Filter
Run website personalization on a micro level via the city-level filter. Ideal for businesses that operate locally or want to run hyper-local promotions.
Example
A company uses location-based targeting to promote its newly launched physical store in New Jersey by offering a 15% discount on in-store purchases through online popup-based vouchers to visitors who are visiting from New Jersey only.
State/Regional-Level Filter
Run website personalization on a micro level via the city-level filter. Ideal for businesses that operate locally or want to run hyper-local promotions.
Example
A SaaS company personalizes its headline for California state visitors, emphasizing cutting-edge tech features like, “Run AI-Powered Automated Outreach Campaigns,” to make it align with the target audience's tech-savvy nature.
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